Trade Marketing Manager Job at Seven Up Bottling Company Limited

 

Seven Up Bottling Company Limited can confidently boast of nine standard bottling plants with state-of-the-art manufacturing facilities strategically positioned across various Nigerian economically advantage cities. This makes Seven-Up Bottling Company Limited one of the leading beverage manufacturing companies in Nigeria, producing and distributing some of the country’s favorite beverages like; Pepsi, 7Up, Mirinda, Teem, Mountain Dew, H2oH!, Lipton Ice Tea and Aquafina premium table water. Seven Up Bottling Company Limited recently ventured into Home & Personal Care category with the 2SURE brand and launched its first product, a Hand & Surface Sanitizer.

They are actively recruiting for the position below.

 

Role Title: Trade Marketing Manager

Location: Lagos State.

Role Responsibilities:

 

• Lead new product launch efforts which includes communication strategy, merchandising procurement, training tools and related activities.
• Manage all exclusive marketing, selected advertising and promotional activities across all sales channels and platforms.
• Create promotional forecasts and tracking promotional performance while working closely with sales to develop key account specific initiatives and programs.
• Plan the marketing and promotion timelines for all brands in close coordination with the sales team and department.
• Act as brand custodian; ensuring that brand saliency is maintained at all points.
• Liaise with brand team to develop brand thematic promotion plan in line with brand strategy.
• Monitor the promotion progress with timely tracking on sales order, budget, display materials, off-take performance.
• Identify and develop programs and tools to increase brand presence, market share and improve customer satisfaction and expectations
• Monitor and evaluate trade marketing programs and activities to measure effectiveness and recommendation of improvements as needed.
• Develop, propose and manage the trade promotion expense budget.

 

Required Qualifications:

 

• Hold a graduate degree in any related field
• Minimum of eight years of verifiable work experience
• Five years relevant experience in a managerial role in a Trade Marketing position
• Excellent market knowledge
• Strong knowledge of consumer insights

 

Application Deadline:

September 10^th, 2020

 

Application Guidelines:

To apply, send CV attachment to careers@sevenup.org using the role applied for as email subject and cover letter as email body.